FlexiEPM simplifies sales and marketing planning by helping organizations manage new product launches and control marketing expenditures in one integrated system.
The platform enables detailed budgeting of advertising campaigns, promotional activities, and other marketing expenses. This gives you a complete view of the marketing budget in relation to sales plans, making it easier to allocate resources and measure performance. FlexiEPM facilitates seamless data exchange between finance, sales, and marketing teams — improving collaboration, efficiency, and control.
FlexiEPM bridges the gap between sales and marketing by supporting coordinated planning for new product introductions.
The system allows precise sales budgeting for both existing SKUs and new products not yet registered in the ERP system. This ensures accurate forecasting and tracking from early concept to market launch.
Dedicated templates make it easy to manage launch calendars, including planned availability dates, distribution channels, production costs, pricing structures, and target margins. FlexiEPM becomes a central hub for launch planning, ensuring alignment between departments and consistency in reporting.
FlexiEPM is an indispensable tool for managing marketing budgets and monitoring promotional spending, enabling seamless integration of sales performance with marketing activities.
The system allows marketing managers to create flexible budgeting templates for precise planning and coordination of campaigns. These templates make it easy to consolidate budgets across campaigns and plan detailed projects within specific marketing categories. Each template can include campaign objectives, target audience, and links to the company’s overall brand strategy.
FlexiEPM ensures full transparency in marketing cost planning and consistency with financial reporting structures. With automated budget monitoring based on financial data, the platform provides an effective way to control promotional expenditures and track key performance indicators that measure marketing effectiveness.
FlexiEPM allows teams to manage promotion calendars and track marketing initiatives within structured budget templates tailored for account managers and marketing leaders.
The system supports detailed analysis of sales and margin performance by brand, market segment, packaging type, or distribution channel, allowing managers to identify improvement areas such as pricing adjustments or product portfolio optimization.
Marketing teams can instantly update product offerings — every change automatically affects sales forecasts and budgets. This unified approach ensures alignment between marketing activities and financial planning, empowering teams to adapt swiftly to market dynamics.
An essential tool for marketing teams, FlexiEPM enables precise data analysis and supports informed, strategic decision-making.
Its sales and margin analytics provide managers with a detailed view of performance across brands, market segments, packaging types, and distribution channels. This level of insight helps identify areas requiring adjustment — such as pricing strategies, product phase-outs, or portfolio optimization.
FlexiEPM templates allow for instant updates to the product offering, automatically reflecting changes in sales budgets and forecasts. The integrated reporting and budgeting process ensures efficient assortment management and enables marketing teams to adapt quickly to evolving market demands.
#KNOWLEDGE BASE
In this post we will answer some common questions on how to recognize and manage lease and perpetual usufruct arrangements to ensure compliance with IFRS 16. We will explain the steps involved in the valuation of assets and liabilities for different types of contracts.
The adaptation of IFRS as an accounting standard affects the presentation of values in financial statements, especially in the context of leasing and rental under IFRS16.
The article examines these changes, showing how this standard modifies the balance sheet, profit, and loss statement and cash flow statement, highlighting key differences and new challenges in financial reporting.
IFRS accounting – scenarios If you want to make sure that your lease contracts are valued in compliance with IFRS 16, you have several alternatives. Here are
Streamline your planning, controlling, reporting, and consolidation processes in a single system.
Eliminate errors and reduce time-consuming tasks through integration and automation.
